DIY Invest in Stocks

What are stocks?

Stocks, also known as shares or equities, represent ownership in a company. When you buy a stock, you’re purchasing a piece of that business. Key features of stocks include:

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Ownership stake

Each share represents a portion of ownership in a company.

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Market tradability

Stocks of public companies can be easily bought and sold on stock exchanges, offering investors flexibility.

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Variety

Thousands of publicly traded companies are available across various sectors and industries.

Invest in stocks

The benefits of stocks.

Invest in top-performing companies
Invest in companies positioned to lead future economic growth. Select businesses with strong potential to become tomorrow’s market leaders.
High growth potential
Stocks offer significant long-term growth potential as they represent direct ownership in a company's profits and expansion. As the company grows, so does the value of your investment.
Dividends and passive income
Many shares pay regular dividends, which can provide a steady stream of passive income in addition to the potential for capital appreciation.
Shareholder rights
Stock ownership often comes with voting rights, allowing you to have a say in major company decisions.

Invest in stocks

Deeper insight with Analytics.

Our Analytics feature provides you with real-time oversight of your portfolio’s global diversification. Maintain a comprehensive view of all your investments, whether they're managed by us or independently by you.

View how your investments are spread by Type, Asset Class, Sector, and Geography. Analytics offers a consolidated view of all your wealth, bringing greater clarity to your investing journey.

The benefits of DIY Investing.

Direct market access
Access a diverse investment universe of 1,000+ individual stocks, ETFs, bonds, and mutual funds.
One home for all your investments
Build your own diverse portfolio or invest alongside our expertly managed, globally diversified options to take full advantage of our expertise.
Personalised strategy
Build a portfolio that truly reflects your values and wealth goals. Shape your investment journey, one carefully chosen asset at a time.

Get started

Get started in 3 simple steps.

Choose to invest your own way and let our questionnaire guide you.
Select your account type – Stocks and Shares ISA or General Investment Account – and fill in your details.
Start building your portfolio with access to our research tools and expert insights.

Get started

Investments can go down in value as well as up, and you may get back less than you put in. See our full risk disclosure for details.

Shareholder rights

Stock ownership often comes with voting rights, allowing you to have a say in major company decisions.

Personalised strategy

Build a portfolio that truly reflects your values and wealth goals. Shape your investment journey, one carefully chosen asset at a time.

Transfer your Cash ISA

By making an investment, your capital is at risk. The value of your Moneyfarm investment depends on market fluctuations outside of our control and you may get back less than you invest. Past performance is no indicator of future performance. The tax treatment of a Moneyfarm Stocks and Shares ISA and a Moneyfarm Pension depends on your individual circumstances and may be subject to change in the future. You should seek financial advice if you are unsure about investing.

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Moneyfarm is a trading name of MFM Investment Ltd, which is authorised and regulated by the Financial Conduct Authority (FCA Firm Reference Number: 629539)

Authorised and regulated by the Financial Conduct Authority as an Investment Advisor and Investment Management Company - Authorisation no. 629539

This company meets high standards of social and environmental performance, transparency and accountability.

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Frequently Asked Questions.

Can I transfer investments from a joint investment account?

No.

Can I transfer foreign investments?

Investments cannot be transferred to and from foreign intermediaries as the tax regime is different.

Can I transfer all my investments to Moneyfarm?

If we are unable to transfer a particular instrument to your Share Investing account, we will only transfer the available instruments.

How long does it take to transfer investments?

The transfer process can take up to 30 days

What is the withholding tax?

Withholding Tax is levied on investment income from many non-UK markets, such as dividends received, and is withheld at the source of income and paid to the tax authorities where the company is incorporated. The amount of tax payable depends on the source country and the type of income received. If you are entitled to a lower tax rate under a tax treaty, you may attempt to recover part of the withholding tax by contacting the tax authorities in the source country.

What about tax?

As with all your investing with Moneyfarm, we take care of how much tax you owe at year end so you always know what’s due.

Does opening a Share Investing account cost anything?

There’s no cost to open a Moneyfarm Share Investing account. Just choose a Stocks and Shares ISA and/or a General Investment account and take it from there. There are order fees and, for an ISA, custody fees.

What does the deadline “One day” mean?

Your buy or sell order automatically expires if it’s not completed by 5.00pm the same day, when the market closes.

What does “Good until cancelled” mean?

This is when your buy or sell order remains in place until either it’s completed or you cancel it.

What kind of orders are available?

Market order. This is a request to buy or sell as soon as possible at a price very close to the current market price.

Limit order. This lets you set a minimum (selling) or maximum (buying) price for your order. Your order will never be executed at a higher price (when buying) or price lower (when selling) than your limit price.

What is the Panel of Takeovers and Mergers Levy?

PTM (Panel of Takeovers and Mergers) is a £1 government levy that is automatically charged to investors when they buy or sell shares for over £10,000.

What are the order fees?

Our fee structure is straightforward: £3.95 for each trade and 0.35% custody fee (ISAs only).

Which markets can I access?

You can invest in UK Stocks and ETFs, though we’re paving the way to give you even broader access to the financial markets.

What’s the consultant’s role?

Our investment consultants can answer technical questions relating to Moneyfarm Share Investing, provide factual information about the financial products we offer.

How will I know which shares to pick?

Once invested you’ll see a range of ways to view and assess your holdings and inform your strategy – particularly insightful when used across both Share Investing and a Moneyfarm managed portfolio. In future releases, we will also provide insights into your investing journey and help you make informed decisions.

Which account types will be offered under the Share Investing service?

You will be able to open a GIA or an ISA Share Investing account. JISA and SIPP are currently not supported with regards to this service.

What is Share Investing?

Share Investing is a brand new service that allows you to invest in UK single name stocks, shares and ETFs, enabling you to make well-informed decisions that fit your attitude to risk and your financial goals. All accessible via the Moneyfarm app and platform.

DIY Investing: Stocks.

What are stocks?

The benefits of stocks.

Invest in top-performing companies

High growth potential

Dividends and passive income